Where we play

Where we play
ROblox, Minecraft, Fortnite

ROblox, Minecraft, Fortnite

AT FAVVEY

We craft branded experiences inside the most powerful

User-Generated Content (UGC) platforms.

These aren’t just games — they are global ecosystems where millions of players create, connect, and spend their time.

These aren’t just games — they are global ecosystems where millions of players create, connect, and spend their time.

Why It Matters for Brands Platforms like Minecraft, Roblox, and Fortnite represent the future of digital engagement.

Why It Matters for Brands Platforms like Minecraft, Roblox, and Fortnite represent the future of digital engagement.

They are not just games — they are UGC-powered universes where creativity, community, and culture collide.

They are not just games — they are UGC-powered universes where creativity, community, and culture collide.

For brands, these platforms offer a unique opportunity to connect authentically with audiences, spark engagement, and stay relevant in the worlds where new generations are shaping culture.

For brands, these platforms offer a unique opportunity to connect authentically with audiences, spark engagement, and stay relevant in the worlds where new generations are shaping culture.

Minecraft is a sandbox game (open and free world) where anything is possible: building, exploring, inventing, collaborating.


No limits, just imagination. An infinite playground for creators... and brands.

20 millions

DAILY ACTIVE USERS

20 millions

DAILY ACTIVE USERS

+5 MILLION
CONCURRENT PLAYERS

+5 MILLION
CONCURRENT PLAYERS

24 YEARS
average age

24 YEARS
average age

WHAT CAN BE CREATED

Custom maps (courses, cities, escape games...)

Narrative or competitive adventure games

Interactive worlds with dialogues, collectible objects, quests

Educational, cultural or entertainment experiences

The Unreal Editor for Fortnite (UEFN) turns Fortnite into an incredibly powerful creation tool.


Battle royale? Yes, but that's not all. Today, it's a true hub for interactive experiences. Brands can create their own worlds with AAA visuals and maximum freedom.

15 millions

DAILY ACTIVE USERS

15 millions

DAILY ACTIVE USERS

+3 MILLION
CONCURRENT PLAYERS

+3 MILLION
CONCURRENT PLAYERS

18 & 35 YEARS
average age

18 & 35 YEARS
average age

WHAT CAN BE CREATED

100% custom immersive maps

Narrative games, tours, live events

Integration of gamified mechanics

Skins, 3D assets, brand-specific settings

Roblox is much more than a game: it's a platform where millions of experiences are created every day.


Creation, customization, immersion—everything is coded by the community.

For brands, it's the ideal place to reach Gen Z where they play, interact, and co-create.

70 millions

DAILY ACTIVE USERS

70 millions

DAILY ACTIVE USERS

+9 MILLION
CONCURRENT PLAYERS

+9 MILLION
CONCURRENT PLAYERS

13 & 25 YEARS
average age

13 & 25 YEARS
average age

WHAT CAN BE CREATED

Single-player or multiplayer mini-games

Open worlds (exploration, adventure, escape games, etc.)

Obstacle courses (obby), which are very popular

Simulators (restaurant, life, business, etc.)

Virtual concerts, fashion shows, events, etc.

Innovation and Creativity

Why invest in a branded experience on a UGC platform?


-> Massive and captive audience: 80% of gamers already interact with UGC → your brand is where your consumers are.

-> Audience ownership: direct presence in the game → direct connection with your community, without intermediaries.

-> Creator ecosystem: +10M paid creators → infinite content and organic amplification.

-> Scalable and agile: experience capable of reaching a very large number of players → immediate and extensive impact.

-> Reduced timelines and reasonable costs: from concept to launch in a few weeks → fast ROI and controlled production.

-> Engagement and loyalty: players participate, create, and come back → your brand becomes immersive and memorable.

Ready to take your brand to the next level?

Take the first step toward reinvented generational marketing. Whether you want to discuss a potential strategy, explore innovative ideas, or simply learn more about our services, we are here to support you. At FAVVEY, every interaction is the beginning of a creative adventure. Transform your vision into action today.

Contact Favvey

© 2026 FAVVEY. All rights reserved.

© 2026 FAVVEY. All rights reserved.

© 2026 FAVVEY. All rights reserved.